Race to Amazing

Drives Results—and Retains Your Best People

I learned early in my career that being a great salesperson does not automatically prepare someone to be a great sales manager or leader.

Like many high-performing salespeople, I was promoted into management without the training, tools, or support needed to truly lead. And over time, I experienced both exceptional leaders—and some that showed me exactly how not to lead.

What became very clear is this:
Sales and sales leadership are two very different skill sets. And when organizations don’t invest in developing their leaders, the impact shows up everywhere—morale, retention, performance, and growth.

That experience became the foundation for Race to Amazing, my sales leadership framework and book.

Today, whether it’s a growing business without the resources to properly develop leaders, or an organization focused on building its next generation of talent, the challenge is the same—how do you equip people to lead effectively and get on the fast-track to sales success?

When I deliver Race to Amazing, it’s not about theory or checking a box on leadership training. I bring real-world experience, relatable stories, and practical tools that leaders can immediately apply. The session is engaging, interactive, and grounded in what actually works.

People begin to see themselves in the stories. They reflect on how they’re leading today, and walk away with a clearer path forward—and the confidence to take action.

Inspire Growth, Loyalty, and Results

I learned early in my career that being a great salesperson does not automatically prepare someone to be a great sales manager or leader.

Like many high-performing salespeople, I was promoted into management without the training, tools, or support needed to truly lead. I quickly discovered what so many organizations still overlook: sales and sales leadership are two very different skill sets.

Throughout my corporate career, I experienced both exceptional and ineffective leadership—and saw firsthand how leadership impacts morale, retention, growth, performance, and customer loyalty.

That experience became the foundation for Race to Amazing, my sales leadership framework and book, created to help organizations develop stronger, more confident, and more effective sales leaders.

Today, companies cannot afford to leave sales leadership to chance. In a competitive and constantly changing marketplace, effective sales leadership is often the difference between teams that struggle to grow and teams that consistently win.

Through the Race to Amazing keynote and workshops, I share practical strategies, real-world stories, and proven systems developed through more than 40 years of sales, leadership, coaching, and business-building experience.

Audiences will learn how to:

• Gain clarity on their vision, talents, and leadership “why”
• Create and lead a winning sales strategy
• Build an effective sales management system
• Develop a motivating and inspiring leadership style
• Use a “coach approach” to lead sales teams
• Increase accountability, confidence, and performance

Race to Amazing is available as a keynote, interactive workshop, webinars or a leadership retreat. It is customized for each audience’s needs, with clear measurable outcomes.

Perfect for:

Sales leaders
Emerging managers
Business owners
Entrepreneurs
Sales teams
Organizations developing their next generation of leaders

Ready to help your leaders and teams move from good to AMAZING?

Bring Race to Amazing to your next event, ERG’s, leadership meeting, or sales conference.